10 produits

Our portrait of London focuses on what’s most essential to any great city: the people.

Approaching a selection of Londoners as we approach the design of our Essentials, we asked each of them to choose one thing that's essential to making their craft great.

What’s the most essential part of a great film? A great melody? Styling an outfit? Or simply a great day in London?

We were curious. You might be too. Read Wilfred's take on a great track below.

Wilfred Cisse

Affichage

Grille

Kay

Mélange de laine coupe Relaxed pantalon

410 CAD

Pantalon coupe relaxed confectionné dans un tissu en laine mélangée lavable, au tombé fluide.

Brendan

Jambe fuselée regular fit pantalon

410 CAD

Pantalon coupe relaxed en mélange de laine lavable avec taille élastiquée.

What’s the most essential part of a great track?

The most essential part of a great track is the emotion.

We run on feelings so often and music is deeply spiritual. It can carry you through hard times, like a breakup, or lift your spirit before a night out.